SunCulture partners with farmers all over Africa to help provide affordable solar-powered irrigation solutions. Their mission is to enhance crop yields and quality while also extending their reach to regions lacking reliable energy sources. Recognising the imperative of brand development to support their growth, they embarked on a transformative journey.
The outcome was a brand that captures the pure happiness and joy experienced by farmers witnessing their crops thrive through SunCulture’s products. Every aspect of the brand, from its visual elements and colour palette to carefully selected imagery, was refined to evoke feelings of positivity, growth, and joy.